Interactive Product Management

My work with Fox Sports Interactive developed my online product management skills. Broadly speaking answering the "What should this website be?" and "How can we get it to that place?" questions. I was heavily involved in the conception of new applications and pages for the website, and communicating those ideas to the engineering team in the form of detailed production specification documents. My goal in these documents was always to clearly lay out every element on the page and describe its functionality to the point the developer would have to ask as few questions as possible.

Of course, when engineering resources were not available or minor fixes were required, I was still making minor changes to the site within the limits of our content management system using my html coding and graphic design skills.

web design & production services

I like to build websites for people:

Websites just like this one.

Websites for weddings, nonprofits or businesses.

Websites that are smart, user friendly and creative.

Websites that do not bare the indelible mark of "Websites for Dummies".

I have the technical expertise to make your website animated and interactive. But I have the strategic sense not to do so if it is not appropriate to your target audience. I can arrange for your site to be hosted on a server, advise you on getting own domain name (internet address) and help with search engine placement to maximize the hits your site takes.

I'll advise you, but I won't drop the ball if you disagree with what I say. In fact much of my work is rescuing and revitalizing websites that are ailing, either because the designer has lost enthusiasm, or the owner never had a clear vision of the site and its purpose.

The biggest obstacle to building websites is time. Busy people struggle to find the time to create content for their site. As a trained journalist I can write or refine your message.

Good websites need a plan.

Whether they are for a business or a wedding, they need to be consistent with the design of any printed material, such as brochures or invitations, you are using.

They need to be developed with the target audience in mind. They need useful and interesting content. You have to commit to updating your website with new content, if you want it to be anything more than a one visit introduction to your business.

The best way to start planning for a successful website is to search other websites, and create a list of your likes and dislikes. You are looking at both the content and design of the websites. Why not start with some of my sites:

presentation customization & design

Customizing presentations is an outgrowth of the web design work I have undertaken. The goal is the same; to capture the audience's attention long enough to get the organization's message across. The Microsoft Office suite of software is pervasive, that it can be difficult to distinguish one Powerpoint presentation from the next. A problem which counters the primary purpose of creating an engaging presentation.

I specialize in customizing Powerpoint presentations with graphics, animation and sound effects that move beyond the limited array of options that come with the program. I have worked on presentations for Nike's LA Office and Infogrames, an entertainment software maker.