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Some of the campaigns I have worked on are listed below. In their own way each has cut through because of the emotional connection established with the target consumer. You can view details of each by clicking on the link.

Survivor: The Interactive Game -2001

Atari Extreme Sports Games -2001

Virgin Megastore Retail Campaigns -2000

Austin Powers Virgin Shaglantic -1999

Fly to London Virgin -1998

PLEASE NOTE: Samples of the following Nike campaigns:
- Nike I Feel Pretty: Maria Sharapova -2006
- Nike Torino Winter Olympics: Join Bode -2006
- Nike Fitness Dance Launch: Rihanna -2006
- Nike AIR Relaunch: Air Max360 -2006
- Nike Run Hit Wonder -2003, 2004, 2005

are available on request. .

Strategic documents that accompany the above Atari and Virgin campaigns (eg marketing plans) as well as other examples of strategic thinking (budgets, staffing plans, business development plans etc) are also available. .

 
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